Disney buys Marvel Comics

October 30, 2009

So, I know this is a bit of old news, but on August 31, 2009, it was announced that Disney would be buying Marvel Comics.  Now that I’ve had a little bit of time to digest the news, here is my take on it.

First of all, I think it will be a boon to Marvel Comics.  Disney has a lot of money and far-reaching platforms in which to promote the Marvel characters.  There also has been some talk of John Lasseter becoming involved with Marvel films – this could be really exciting.

I do not think that Universal Studios Florida will be affected much by Disney’s acquisition of Marvel.  Universal terminated their contract with marvel in 2007 and now just license a few of the characters for a few of their parks.  Plus Universal’s two new parks do not contain any Marvel Characters.  Eventually, just like Disney slowly has had to phase out the MGM characters out of the Studios Theme Park, Marvel will eventually phase out the few licensed characters they have attractions for and go with other characters.

My only concern is that Disney will make the fatal mistake of bringing the Marvel Characters into the existing Disney theme parks.  There had been talk at one time, many years ago, of creating a fifth park at WDW that would contain only thrill rides (this was appeal to teenagers and roller coaster enthusiasts.)  This fifth “gate” would be the perfect location for the Marvel Characters in my opinion.

Lastly, a lot of the negative response from Marvel fans is not entirely unwarranted.  Disney already ignores the Disney fan, seeing them as “nut cases.”  What will Disney make of marvel Comic fans who can be just as avid if not more so than Disney fans?  Will Disney be sensitive to Marvel fan’s opinions?  If Disney’s track record is any indication, I doubt it.

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